For brands and partners

Shoppers who already want what you make.

Yaya helps people find exactly what they're looking for across independent brands. When your product is the right answer, we send the shopper to your own site with it already in their cart.

Get your brand on Yaya Talk to us

What Yaya sends you

High intent

A shopper described what they want and picked your product from the matches. They arrive ready to buy, not browsing.

Straight to your cart

The size and color they chose are already in your cart, on your own checkout. No marketplace in between.

Your customer

The order, the customer and the relationship are yours. So are your policies, your pricing and your data.

How Yaya shows your products

  • From your own catalog: your titles, photos, prices and stock, checked live before every hand-off.
  • Only what your product details support. If your catalog doesn't state something, Yaya says so rather than guessing.
  • Ranked on fit alone. No brand can pay for placement, and commission never affects ranking.
  • Linked to your own site, every time.

Affiliate partners

Yaya earns through brands' affiliate programs. Here is exactly how we promote you.

  • The Yaya site, where shoppers search and hand off to your store.
  • Word of mouth, starting with a preview group of US shoppers.
  • Short demo videos on Instagram and TikTok showing real searches and results.
  • Every hand-off is a shopper's own tap through to your site. We disclose commission to shoppers on every page.

Affiliate managers: questions or an approval to discuss? [email protected]

Get your brand on Yaya

We add independent brands that sell online direct to shoppers. What helps us say yes:

  • Your own online store, shipping to the US.
  • Product details that describe materials, fit and sizes clearly.
  • An affiliate program, on any network. Not required, but it helps.

Apply to be listed

Opens an email with four short questions.

Coming next

See how shoppers search for what you make

Every search on Yaya shows what people ask for, in their own words, and why a product was chosen or passed over. As Yaya grows, we'll turn that into insight for brands: what shoppers want, the product details that get chosen, and where your catalog misses out.

It will always be aggregated and anonymous. No individual shopper is ever identified.

Read more on Insights or get in touch early.